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5 Vital Things You Need To Know About Packaging Your Products

Friday, October 06, 2006



Soapwire:
When you are getting started it's so hard to understand the integral role packaging has to play in marketing and selling your product. Put simply, it's one of the most important product decisions you will have to make. There is a universe of packaging suppliers, materials and even regulations. Not to be overwhelmed, it is easy to navigate if you take it one step at a time. It is a process just like any other component in product development. They key is to know which packaging factors will influence your products success -- or failure.

Here are 5 vital things you need to know as you start on your journey that packages your product to sell.
  1. You can't have a product without a package
  2. The package could cost more than what is inside.
  3. Your package has to sell the product not just protect it.
  4. Most packaging materials suppliers require large quantity orders.
  5. Packaging trends and innovations can influence whether your product will ever get onto the stores shelf.

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1Comments:

This is edited from my article 5 Things Every Business Needs To Know About Packaging.
Please cite me as the source.
Regards:
JoAnn Hines
Packaging Diva

All things packaging -- If you are seeking packaging, packaging assistance, packaging help, packaging expertise, packaging consultants, packaging designers or requests for packaging proposals, I can help you with your packaging questions, issues and problems. I'll will find your packaging solution. Email me at PackagingDiva@aol.com

4290 Bells Ferry Road STE 106-17
Kennesaw, GA 30144
678-594-6872
http://www.packagingdiva.com
http://www.packaginguniversity.com http://www.packagingcoach.com
http://www.packagingbootcamp.com
Commented by Blogger Packaging Diva, 3:16 PM  

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